Whitney
Camp

Current Company:

Tronic

Title:

Enterprise Account Director

Education (SMU specific):

2009-2013 (major in markets & culture minor in psychology)

Career Background:

I have worked in sales my entire career in a range of different industries. I started my career doing digital marketing and b2b sales for Cox Automotive. At Cox, I was put in charge of the most competitive region after proven success in the role and promoted to a senior title after just a year at the company. I wanted to expand my knowledge into a new arena and dove headfirst into pharmaceutical sales from there. I spent 6 plus years with J&J and became an experienced Immunology Sales Specialist specializing in Dermatology & Biologics. I represented first Stelara and then Tremfya, finishing the #1/132 reps in the country with the launch of Tremfya in 2017. During my time there I was a part of multiple summits and boards meant for top performing reps and worked as a training advisor for new hires. I also gained experience in interventional cardiology and medical device with Edwards Lifesciences in their Transcatheter Heart Valve division following J&J. Next I moved to work for a family-owned business called Methapharm Pharmaceuticals headquartered in Ontario, Canada. I managed 1/4 of the overall business and seven states for the gold standard pharmaceutical Asclera. I also helped launch a new vascular device called ScleroSafe, which is a device used to treat peripheral refluxing veins. When I received the opportunity to join Tronic, I left Methapharm as the top rep for Asclera, at 102% to goal, as well as the first and #1 rep to sell Sclerosafe. I am extremely passionate about the work I do. I am an expert when it comes to follow-through and tailoring presentations to whichever client I am presenting to. I am diligent about learning the ins and outs of whatever product I am selling and will only sell products or services I strongly believe in. This is because I am real in the passion I exude with customers. My experience in digital marketing and advertising and then selling to highly educated and highly trained Medical Doctors, starting from a very young age, has equipped me with the right skills to be able to sell Tronic at an Enterprise level in a highly analytical, diligent and smart way.

What am I doing – describe your current role and objectives:

I am in charge of sales for a technology company here in Dallas called Tronic. Tronic is a web2/web3 saas platform “brand engagement network”. The technology is centered around gamification and brand engagement to help companies build more loyalty with their customers. There is really nothing else on the market like it and we are growing like crazy. We have 40 or so employees. Our CEO Christina Marshall was a previous attorney and partner at Haynes & Boone and also attended SMU for Law School. We are trying to get as many brands on the platform as we can so we can create a marketplace where people can go trade their loyalty points and rewards between all their favorite brands.

Connections trying to make:

Fellow SMU alumni navigating the start up and entrepreneurial world